Tuesday 22 May 2012 9.59pm
So does that just mean that it is piffle written by Primesight's planning consultant and quoted uncritically by Southwark planning officers???
Edited to add - quick search of the Southwark website reveals:
This case went through under delegated decision making - probably because no one was aware of the application!
Planning Officer's Report here
The only "neighbour" consultation response was from the Council's own project director for the Elephant
Sadly, given the amount of money the ads must be raking in for Southwark, I don't expect them to go any time soon - unless a driver distracted by one of Primesight's client's displays causes a fatal accident.
The two saving graces are
(i) it is only a five year consent;
(ii) the displays are not supposed to be "animated" the changeovers are supposed to replicate the two seconds of mechanical rolling adverts.
It will be interesting to see whether there is subsequent pressure to allow animated ads - which I would hope TfL would strongly oppose on road safety grounds.