New Breast Cancer Ambassador

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Wednesday 10 July 2013 12.10pm
While awareness of and investment into breast cancer are very important, I'm not sure about Zandra Rhodes as Breast Cancer Ambassador. Her wig looks as if it's radioactive:

http://www.london-se1.co.uk/news/view/6954
Wednesday 10 July 2013 1.56pm
Lionel wrote:
While awareness of and investment into breast cancer are very important, I'm not sure about Zandra Rhodes as Breast Cancer Ambassador. Her wig looks as if it's radioactive:
http://www.london-se1.co.uk/news/view/6954

I'm sure this was meant as a harmless comment, but for many going through cancer treatment, a massive fear is hair loss (and possibly wearing a wig) caused by chemotherapy. To reduce Zandra Rhodes' good work to a comment about her 'wig' is neither enlightened nor helpful.
Wednesday 10 July 2013 3.52pm
[quote lullylush]

http://www.london-se1.co.uk/news/view/6954[/quote]

I'm sure this was meant as a harmless comment, but for many going through cancer treatment, a massive fear is hair loss (and possibly wearing a wig) caused by chemotherapy. To reduce Zandra Rhodes' good work to a comment about her 'wig' is neither enlightened nor helpful.[/quote]

My apologies: those connotations were wholly unintended, and I'm grateful to the last writer for pointing them out in her measured post.

The vast majority of people affected by illnesses like this are ordinary citizens (breast cancer affects a small number of men but overwhelmingly threatens women of course). Increasing awareness of health issues is also primarily about ordinary people. In the 1980s the trade union NUPE - now part of Unison - recruited teams of grass-roots members, who were trained to go out and play 'ambassador' roles on breast cancer awareness in workplaces and communities.

An issue like this need to be kept where it belongs - in the real world, rather than being transported to Planet Cuckoo and yoked to the careers of wacky celebrities engaged in do-gooding PR stunts.

I can't exclude the possibility some people may be enlightened as a result of input from modest unassuming figures like Zandra Rhodes. But for me she's a weird and unwelcome distraction from a serious issue.

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