Today TOMS asks the world to go without shoes for its annual One Day Without Shoes event.
This is the day each year that TOMS raises awareness of the impact a pair of shoes can have on a child's life. Last year, people went without shoes at over 1,000 events in over 25 countries around the globe, and this year TOMS fans in London will have a chance to take part in barefoot activities and learn more at Southbank Centre.
Millions of children around the world live without proper footwear, exposing them to injury and disease every day. TOMS was founded on the premise that with every pair of shoes someone purchases, a pair of new shoes will be given to a child in need. One for One. The idea of One Day Without Shoes came about as a way to call attention to the need for shoes around the world and the issues surrounding that need.
At Southbank Centre TOMS is hosting a day of music, food, art & crafts and other barefoot happenings – including lots of great 'one for one' offers. The event will offer something for all ages, from Kids Hour with fun creative sessions at 2pm to Happy Hour at 6pm – where those that take their shoes off and attend barefoot at 6pm will be able to take advantage of free coffee, burritos, flowers and other treats while enjoying live music by Matthew and The Atlas. The event will finish with a barefoot walk towards the London Eye.
Related website: www.onedaywithoutshoes.com