A new daily TV magazine show to be broadcast from County Hall on the South Bank launches on Monday - just yards away from the studios of ITV's rival This Morning show.
Terry Wogan and Gaby Roslin's much-vaunted daily magazine show (weekdays 1100-1200 on Five) will be broadcast from a studio on the third floor of County Hall, above the new Saatchi Gallery, with the Houses of Parliament providing the backdrop.
The show will feature celebrity interviews, Johnny Ball in the studio and roving reporter Danny McCall. Guests on the first show include Jonathan Ross.
One hundred editions have been commissioned by Five, and the show will be produced by Chris Evans who is hoping Terry and Gaby will resurrect his ailing career.
The show will compete directly with Granada's established This Morning show on ITV1, presented by Philip Schofield and Fern Britten from the nearby London Television Centre in Upper Ground, though producers deny that they are aimed at the same audience.