This outdoor photographic and digital exhibition by Jude Edginton features images of 20 Olympic and Paralympic athletes on 2.5 metre-high backlit frames which can be seen from across the Thames.
Team GB and ParalympicGB athletes featured in the exhibition come from all corners of the UK and were shot in locations around the UK which are meaningful to them, from Edinburgh in the North through to Plymouth in the South West. Locations included their home towns, schools, beaches, forests and moors and the places where they first began the training that has taken them on their path to sporting success.
The athletes showcased include British diving prodigy Tom Daley, Olympic and Commonwealth Games gold medalist Marlon Devonish, London Marathon winner and Paralympian Shelley Woods and World Champion track cyclist Victoria Pendleton. Over 15 different sports are covered in the exhibition across ten different disciplines.
All were shot wearing the adidas Team GB and ParalympicGB kit that they will be wearing in August, as part of adidas's partnership with the British Olympic Association and the British Paralympic Association.
Footwear and apparel has been created for athletes across all of the Olympic disciplines, with a total of 120,000 individual items being supplied to the team by adidas.