Sir Stelios Haji-Ioannou is launching an easyBus service between Waterloo and Gatwick Airport with fares starting at just £1.
The easyJet founder set up easyBus as a no-frills minibus operator in 2003 and its network has expanded and contracted several times.
From Monday 7 July a new easyBus service will link Waterloo with Gatwick Airport.
easyBus has bought a new fleet of 14-seater Ford Transit minibuses for its new Old Street to Stansted and Waterloo to Gatwick services.
The Waterloo to Gatwick will operate daily between 3am/4am and midnight.
Although the company advertises its lowest fare as £2, tickets for journeys in July and August range in price between £1 and £6.99 each way.