RSS
London SE1 website team

Nokia takes over Flat Iron Square for deadmau5 gig to launch Lumia phones

Flat Iron Square in Southwark was the venue for an audio-visual show hosted by Nokia on Wednesday night to launch its latest Lumia smartphone models.

Nokia takes over Flat Iron Square for deadmau5 gig to launch Lumia phones
Nokia takes over Flat Iron Square for deadmau5 gig to launch Lumia phones
Nokia takes over Flat Iron Square for deadmau5 gig to launch Lumia phones

The show was Nokia's latest collaboration with deadmau5, exactly a year after hundreds of people gathered on Albert Embankment to watch 4D projections onto the Millbank Tower.

Nokia cliams that it rigged every inch of Flat Iron Square, using specially developed software, to come alive in sequence to a deadmau5 set.

People arriving in the square saw just a normal London street, and as the music started the technology allowed it to be 'played' like a musical instrument.

deadmau5 said: "Playing Millbank Tower was an incredible experience, so it's great to be back in London to team up with Nokia again. The new show was a totally different concept from last year, but equally inspiring and technically challenging."

The SE1 website is supported by people like you

Please join our membership scheme or sponsor an hour of local reporting so we can survive


You can also make a small payment to say 'thank you' for this article with Tibit:

This article on a map

Map

Keep up with SE1 news

We have three email newsletters for you to choose from: