London SE1 community website

ITV plans illuminated 9-metre logos at top of South Bank tower

London SE1 website team

ITV has applied for permission to display its logo on the top of its studio complex on the South Bank.

ITV plans illuminated 9-metre logos at top of South Bank tower
Mock-up showing approximate location and extent of the proposed signs

The 27-storey tower, previously known as Kent House and latterly the home of London Weekend Television (LWT), dates from 1972.

The tower is the base for many of ITV's staff whilst the studio complex at the lower levels is the home to productions including This Morning and GMTV (soon to be relaunched as Daybreak).

The broadcaster has submitted an application to Lambeth Council for advertisement consent to display four large illuminated logos at the top of the tower.

Each logo would be 9 metres wide and 6.5 metres high.

• Details of the application can be found here; the consultation period is open until 26 July.

The SE1 website is supported by people like you
We are part of
Independent Community News Network
Email newsletter

For the latest local news and events direct to your inbox every Monday, you need our weekly email newsletter SE1 Direct.

7,000+ locals read it every week. Can you afford to miss out?

Read the latest issue before signing up

Archive
News archive from February 1999 to January 2001
Got a story for us?
Contact us with your tip-offs and story ideas.